You’ve seen killer custom patches, crisp embroidery, slick leather, maybe even glittering sequins. But let’s be honest, none of that magic matters if your patch falls off faster than a jandal in the surf.
That’s where patch backings come in, the secret gun that keeps your custom patches sticking, staying, and slaying. Whether you’re rocking patches on a work shirt, leather vest, or denim jacket, your choice of backing type decides how long your patch will last and how easy it’ll be to attach (or remove).
So today, we’re breaking down every custom patch backing type under the Kiwi sun, from iron-on and sew-on, to Velcro, adhesive, magnetic, and even shoe charm backings (yep, those are a thing).
If you’re new to the patch world, you might want to first check out this deep dive: What are Custom Patches – History, Types, Trends, and More!, it’s a solid backgrounder before you get hands-on with the backings.
1. Iron-On Backing: The Classic Kiwi Favourite
When in doubt, iron it out. Iron-on patches are NZ’s crowd favourite for a reason, they’re quick, tidy, and don’t need a needle or thread. Each patch has a layer of heat-activated adhesive on the back. You just pop it on your garment, press with a hot iron for 15–20 seconds, and boom, instant bond.
Perfect for:
- Denim jackets
- Cotton hoodies
- Canvas backpacks
But fair warning: iron-on backings don’t vibe well with stretchy fabrics or leather, and definitely not your mate’s waterproof raincoat.
Pro Tip: For extra durability, stitch around the edges after ironing. It’ll hold up better through wash cycles (and the occasional rugby tackle).
2. Sew-On Backing: Old School, Bulletproof, and Still King
If iron-on is the quick fix, sew-on backing is the ride-or-die. No glue. No heat. Just good old-fashioned needlework that lasts for yonks. Sew-on patches are ideal for those who want:
- Long-lasting attachment
- Wash-friendly durability
- A traditional stitched aesthetic
They’re perfect for leather jackets, uniforms, and workwear, especially in outdoor or heavy-use environments. Sure, sewing takes more time but you’ll thank yourself when your patch survives the washing machine like a champ.
Fun fact: most high-end custom embroidered patches and leather jacket custom patches in NZ use sew-on backs for that crisp, professional finish.
3. Adhesive (Peel & Stick) Backing: The “One-Night Stand” of Patches
Need a patch that’s here for a good time, not a long time? Hop into the adhesive backing, also known as peel-and-stick. These patches come with a sticky layer protected by a film. Peel, slap it on, and you’re done. No sewing, no ironing.
Ideal for:
- Temporary branding (like events or pop-up promos)
- Kids’ crafts and costumes
- Marketing merch that doesn’t need to outlive the weekend
Just don’t expect it to last through the wash or a night out in Wellington’s wind.
4. Velcro Loop & Hook Backing: Swap, Stick, Repeat
Now we’re talking versatility. Velcro patches, available in loop, hook, or double Velcro are perfect for anyone who wants to mix up designs without commitment. Let’s break it down:
- Hook side: the rough side that grabs onto the loop.
- Loop side: the soft, fuzzy base usually stitched to the garment.
You can easily remove, swap, or replace patches whenever you want.
Perfect for:
- Military, airsoft, or tactical uniforms
- Dog harnesses (like Julius K9 harness custom patches)
- Caps, backpacks, or patch panels
Double Velcro backings are a patch nerd’s dream, they come with both hook and loop attached, so you can use them on multiple surfaces. Handy, aye?
5. Safety Pin Backing: For the DIY Rebels
Good ol’ safety pin backings are lowkey brilliant. They give you full flexibility, pin your patch wherever you like, move it anytime, and take it off when you’re done. It’s not as “permanent” as sew-on or iron-on, but it’s practical and works for events, bands, or uniforms where you want mobility and reusability.
You’ll find this style often in promotional patches, band merch, or DIY fashion projects.
6. Full Magnetic Backing: Stick Without the Stitch
Magnets aren’t just for fridge poetry anymore. Magnetic backings are the newest tech in the custom patch game, sleek, clean, and damage-free. They use small embedded magnets instead of adhesive or stitches, making them easy to attach and remove without poking holes in your clothing.
Best for:
- Corporate uniforms
- Event staff name badges
- Leather or delicate fabrics where sewing is a no-go
They’re reusable, long-lasting, and totally no-fuss. If you want premium-looking patches that don’t leave a mark, this one’s a gem.
7. Shoe Charm Backing: For the Croc-Lovers & Sneakerheads
Now, here’s a fun twist, shoe charm backings are designed for footwear, especially Crocs or sneakers. These tiny plugs snap right into the holes on Crocs-style shoes, turning your footwear into a patch display board.
They’re not your traditional “patch” per se, but they’ve become a cool branding tool for Kiwi businesses and creators doing quirky product drops. They’re lightweight, waterproof, and fun, ideal for youth merch, sports clubs, or festival giveaways.
8. Plastic Backing: Stability & Shape Retention
Plastic backing might not sound fancy, but it’s a crucial part of patch design, especially for embroidered or chenille patches. It’s a thin plastic film added to the back to reinforce structure, preventing wrinkling, fraying, or curling at the edges.
It’s not an attachment type on its own but acts as a support layer that works in combo with iron-on or sew-on. Think of it as the “spine” of your patch, invisible, but vital.
9. Double Velcro Backing: The Modular Marvel
Yep, we mentioned Velcro already but double Velcro backings deserve their own spotlight. They’re like patch multitools, the patch comes with both sides of the Velcro stitched on. You can stick it to virtually anything, jackets, caps, panels, or even metal plates.
This setup is a hit with airsoft players, bikers, and tradies who want custom patches they can swap fast. They’re also perfect for brands doing product demos or displays, where multiple looks are needed on rotation.
Choosing the Right Backing Type (It’s All About the Fit)
Not sure which backing to go for? Here’s a quick cheat sheet for Kiwi businesses and creators:
| Backing Type | Best For | Why It Rocks |
| Iron-On | Apparel, uniforms, branding | Quick and easy attachment |
| Sew-On | Denim, leather, long-term use | Super secure and professional |
| Adhesive | Events, giveaways, fashion | Temporary, fast, mess-free |
| Velcro (Hook & Loop) | Tactical, outdoor, sports | Swappable and strong |
| Magnetic | Retail, merch, events | Clean, reusable |
| Safety Pin | Custom merch, quick fix | Classic and versatile |
| Shoe Charm | Footwear branding | Fun and trendy |
| Plastic | Structure, durability | Maintains shape and detail |
Now, before you dive into your next patch order, make sure you also read our guide Everything About Custom Patches Types, Styles and Uses, it’ll help you match the right backing with the right patch type for ultimate results.
Why Kiwi Businesses Love Custom Patches (and Why You Should Too)
From custom embroidered patches for uniforms to rubber PVC patches for outdoor gear, Kiwi brands are embracing these little branding powerhouses like never before. They’re affordable, customisable, and make your brand stand out without screaming for attention.
Whether you’re repping your work shirts, jazzing up your jackets, or selling custom patches wholesale, Patch Makers NZ has your back (and your backing). We’ve helped heaps of Kiwi brands, schools, and teams craft patches that look mint and last ages. From cheap custom patches no minimum to bulk orders, we do it all right here in New Zealand.
FAQs
Which custom patch backing is best for clothing?
Iron-on or sew-on backings work best for apparel. Iron-ons are fast and smooth, while sew-ons offer a permanent hold.
Can I order custom patches with Velcro backing in NZ?
Absolutely! Patch Makers NZ offers both hook and loop Velcro custom patches for tactical, sports, and branded apparel.
What’s the most durable patch backing?
Sew-on and plastic backings are the strongest for long-term use, especially for heavy fabrics like denim and leather.
Can I make magnetic custom patches?
Yes! Full magnetic backing is perfect for temporary uses, retail displays, or event promotions.
Are adhesive patches reusable?
Adhesive patches are typically one-time use, but ideal for quick events, giveaways, and fashion applications.
How can I choose the right backing for my patch?
It depends on the material, purpose, and placement. Our experts at Patch Makers NZ can guide you to the perfect choice.
Let’s Back It Up, NZ!
At the end of the day, the right backing makes all the difference. Whether you’re after a clean, heat-pressed finish, or something reusable like Velcro or magnetic, custom patches are only as good as the backing holding them together.
So, if you’re wondering “where to get custom patches made near me”, look no further. At Patch Makers NZ, we’re not just another custom patch maker, we’re your creative partners, helping Kiwis turn ideas into wearable stories. Ready to order? Let’s get your custom patch project started, contact Patch Makers NZ today and experience why we’re called the Best Patch Maker in NZ.
